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The PSI Blog

The PSI Blog is the top blog for professional pet sitters. Explore the most recent posts below, or use the search box to find posts on a specific topic.

Get to Know Your Clients Better: Creating Your Ideal Client Avatar

Get to Know Your Clients Better: Creating Your Ideal Client Avatar

Your clients are the backbone of your business. If you’re wanting to make sure your client gets the attention they deserve, it’s time to solidify who your ideal client is and create an Ideal Client Avatar to keep your marketing efforts both streamlined and effective.

Using Instagram to Promote Your Pet-Care Business

Using Instagram to Promote Your Pet-Care Business

Social media is an incredibly important marketing tool for any business. Click here to learn how to use Instagram to promote your pet-care business. You’ll learn tips and tricks and valuable insight on what makes the Instagram app unique.

How To Educate Your Pet-Care Clients on Pet Behavior and Health

How To Educate Your Pet-Care Clients on Pet Behavior and Health

As a member of the pet-care industry, keeping updated on the latest topics and relevant information will help solidify your reputation and build your business. How do you make client education easily accessible, while keeping it from sounding preachy or condescending? We have some ideas!

Keeping your pet-sitting company’s financial records in order

Keeping your pet-sitting company’s financial records in order

by Meghann Evans

As a professional pet sitting business owner, you juggle a lot of responsibilities, and while paperwork, bookkeeping and taxes may not be the highlights of your job, they are critical components of a legitimate, successful business.