Social media basics for pet sitters

Surprisingly, the answer is not as clear cut as you may assume. While there's no question that social media can play a significant role in the overall marketing and content-sharing strategy for your pet-sitting business, don't jump right into the world of social media just because you've been told it's the "thing to do."

1. Which site(s) do I see my current clients, prospective clients and potential partners using?
2. Which sites do I see my competitors on?
3. What are my specific goals for being on social media?
4. How much time am I able to commit to creating and maintaining social-media pages for my pet-sitting business?

Social Media 101 for Pet Sitters from Pet Sitters International

These resources may help: 

• Social Media 101 for Pet Sitters (PSI members only webinar)
• How Pet Sitters and Dog Walkers Can Maximize Social Media (PSI members only webinar)
• Instagram for pet sitters
• 11 types of content pet sitters should be posting on social media 

These additional pet-sitter marketing resources also include social-media tips:

• Top pet-sitter advertising ideas
• 3 quick steps to humanize your pet-sitting business
• 5 ways to use Mother's Day to promote your pet-sitting business
• 4 projected trends for the professional pet-sitting industry
• 6 ways to advertise now to attract summer pet-sitting clients

To learn more about how other professional pet sitters are using social media, we encourage you to check out PSI's private Facebook group, Professional Pet Sitters Chat, and view the comments section of the group's pinned post to visit the social-media pages of fellow PSI members. 

Not a PSI member? We encourage you to learn more about PSI's member benefits. Join PSI online or contact us with any questions you may have.